Should I care about E3?
by Sean Workman
Before last year’s announcement of the reworking of E3 if you asked a gamer what E3 represented, it was likely to be described as the Mecca of videogame enthusiasts. A single place and time where all things videogame were the only things important. Eating, sleeping, bathing… all secondary. You learned what new games were announced, what hits were likely to be flops, what obscure titles were likely to be hits, you got to see beautiful women dressed up as your favorite videogame characters (Admit it even if you didn’t know what game they were supposed to be from, they were a huge draw. And by “they” I mean… nevermind). The most accurate one word description of E3 in its heyday was “spectacle”. Which company would have the biggest booth, the loudest booth, the best game, the longest line, the best swag, the skimpiest booth-babe costume (I sense a pattern here).
Fast forward to E3 2007. E3 this year is going to be spread out over multiple locations in a relatively small area instead of in a single site. This is fundamentally one of the things that will seriously change E3 2007 from previous incarnations. You won’t have the big guns setting up shop within shouting distance (well, E3 shouting distance is probably about three feet from what I hear but you know what I mean). If you’re trying to cover all the major events, it may not be possible unless you have multiple reporters covering the different events since you now have to travel from one place to another. While it wasn’t terribly uncommon to not see the entire show’s offerings before, I’m betting it will be the norm now that it’s so spread out.
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